Amway Global.com - Official Site of Amway Global / Quixtar Inc.
Quixtar Still #1
Friday, June 09, 2006
Internet Retailer's "Top 500" Guide of the top retail web sites has come out and Quixtar remains the online sales leader in the Health & Beauty category.  This marks the third straight year that Quixtar has earned this designation. 

The Guide does point out increasing competition, however, as Quixtar slipped to #20 on the list of all retail web sites.  Actually, it was less a matter of Quixtar slipping, since online sales increased a tad, and more a result of strong sales growth (or mergers and acquisitions) on the part of a few other companies.  Also, some of Quixtar's Health and Beauty competitors are closing the gap, including #25 Avon (whose ranking was based on Internet Retailer estimates).

In the Top 500, 17 retailers were placed in the Health and Beauty category, generating sales of about $1.75 billion.  Quixtar accounted for more than 40% of the sales generated by those 17 retailers.  That's an incredible accomplishment and it's all due to the hard work of IBOs who daily register new IBOs and customers at www.quixtar.com. 

In another study published by Internet Retailer, Quixtar bucked an industry trend by increasing its "satisfaction score" over the previous year. ForeSee Results and FGI Research created its second annual "Top 40 Online Retail Satisfaction Index" and Quixtar increased its score from 76 to 78.  Meanwile, the aggregate satisfaction score for the top 40 sales sites slipped 1.3% from the year before.

Sounds like Quixtar's headed in the right direction by increasing satisfaction of browsers visiting its site. Meanwhile, however, there's work to be done to maintain the company's leadership in the Health and Beauty category and keep pace with the rapidly growing e-commerce field. As I've heard so often in meetings with IBOs, "Let's get 'er done!"


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