Multicultural
Thursday, May 24, 2007
New Platinum Conference was this week and tons of IBOs were in town to participate in the business learning and recognition. I was at an expo we held on Monday night (yes, three hours standing on my achy knee) sharing info about the many reputation programs we've launched and are working on.
One of the things that struck me, as it has the last several times NPC has occurred in GR, are how many Hispanic IBOs there are! It's incredible. This past year we hired a Spanish Editor to oversee all of the content we provide to this growing, important audience. Soon, I hope, she also will be blogging here in the Opportunity Zone, in Spanish. Also, she just oversaw the translation of all text at www.thisbiznow.com into Spanish, with a toggle switch on the front page so visitors can conveniently switch to their language preference. How cool is that?!
Interest was high in Success From Home magazines at NPC. Last year's issue remains for sale at Quixtar.com (now just $30 for a 10-pack) and they remain great Quixtar prospecting pieces, telling a complete story about this business with testimonials, product and business overviews, and lots of third-party content that advises on building a successful business. Soon we will begin work in earnest on developing the issue that will hit newsstands on Nov. 1. We will work with VideoPlus on developing all new content, all new stories, all new cover, and all new DVD insert. It will be fun to work with the SFH gang once again.
Tomorrow (Friday) we will all be home to begin our extended weekend. I hope you all enjoy your Memorial Day weekend too!